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Value-Based Intermediation for Takaful (VBIT)

Our Corporate Value Intent (CVI) serves as a guiding principle for our organisation’s culture, including initiatives on our direction to a future takaful industry landscape.

Sun Life Malaysia Takaful (SLMT) strives to deliver the intended outcomes of Maqasid Shariah in its product offerings and services, going beyond the minimum Shariah requirements.    
 

Introduction to VBIT

VBIT is a Takaful industry initiative aimed at adopting best practices and services that create sustainable impact for people, business and society while realizing the objectives of Shariah (Maqasid Shariah).

It aligns with global concepts such as Environmental, Social and Corporate Governance (ESG) and Sustainable and Responsible Impact Financing (SRI), with one key difference: VBIT places Shariah at the core in guiding best practices, conduct and offerings.  
 

5 strategic thrusts of VBIT

  • Financial resilience
  • Community empowerment
  • Good self-governance
  • Best conduct
  • Capacity building

Implementing VBIT

SLMT shall consider three key aspects when implementing VBIT initiatives.

Shariah principles
  • Ensure all practices, conduct and offerings meet Shariah requirements
  • Deliver on the intended outcomes of Shariah (Maqasid Shariah)
Positive impact
  • Create meaningful outcomes for stakeholders
  • Manage risks and seize opportunities
  • Drive impact through a strategic approach
Sustainable returns
  • Improve business performance and generate sustainable returns for shareholders, in accordance with sustainability objectives

Value Creations for Stakeholders

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  1. Receive better quality of offerings (products & services) - Value-based products and offerings can cover the broad range of demands for Takaful among society. This can elevate and empower the community to attain long-term financial resilience, especially in times of emergencies and misfortune. Financial resilience can result in a substantial increase in productivity and quality of life.
  2. Fair and better transparency - The extensive adoption of VBIT can foster good and ethical business conduct, which will build strong confidence in Takaful Operators (TOs) among Clients and society at large. Increased transparency also improves Takaful literacy in society and creates better understanding of the role and processes involved in Takaful operations.
  3. Better awareness and preventing negative outputs - Through impact-based assessments, Clients become more aware of the impacts of the business dealings they are involved in. For example, TOs can prevent further damage to the environment by filtering out environmentally damaging business activities and assisting Clients engaged in such activities to become environmentally sustainable.
 
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  1. Better alignment of business focus with the National Agenda - By embedding equitable values in the business strategies of TOs, the realisation of national agendas becomes more attainable. With greater integration and more effective collaboration, TOs can effectively support the achievement of global and national agendas as laid out in strategic documents such as the Sustainable Development Goals (SDG), Paris Agreement, Green Technology, Circular Economy and Malaysia Plan, among others.
  2. Greater integration and effective collaboration - In order to achieve the common goals outlined in various strategic documents such as the SDGs and ESG, the Framework and the approaches address real Takaful needs via the collective effort of different stakeholders, such as penetration rate and inclusion of coverage. The regulators and authorities have taken every step of value creation into account.
  3. Financial stability - With more uncertainties flooding the economy, value creation activities help to strengthen resilience and the performance of the Takaful industry. This can be further monitored using financial and non-financial indicators and effective disclosures which are transparent to all stakeholders. This can support the balance between innovation, growth and a sustainable ecosystem.
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  • Enhance operational efficiency - Optimising operational efficiency by instilling an internal value-based culture, responsible procurement and the development of businesses/individuals offering positive value to stakeholders.
  • Unlock business opportunities in underserved & unserved markets - Upholding an impact-driven mindset that inspires the exploration of new market segments to increase the rate of market penetration.
  • Increase penetration - Focusing on new target market segments that can increase the rate of market penetration and assist Clients.
  • Increase competitiveness - VBIT has the potential to help TOs evolve and develop their value propositions, skills and creativity to maintain competitiveness in the market.
  • Effective ecosystem - A strong Takaful ecosystem can reinforce expertise in risk management and supply chain processes. This creates opportunities for growth and business success in the Takaful industry, while offering solutions focused on societal problems.
  • Enhance corporate image - Over time, TOs can establish strong corporate brands in local and global markets, while attracting talent by offering substantial value propositions in their business.

Our Contributions

SLMT aspires to increase the lifetime financial security and health of our Clients, employees and communities through innovative takaful products and services.
  1. Ensuring affordability: low monthly contributions for the lower-income segment.
  2. Beyond financial solutions: Sun Hajj offers Badal Hajj services, enabling Clients to fulfill their religious obligation of pilgrimage through a trusted and seamless arrangement.
  1. Client mobile application enhancement: Allows SLMT Clients to perform Conditional Hibah digitally via the Client app, SunAccess
  2. Improves turnaround time and empowers Clients through digital innovation that enables them to perform online nomination
  1. Takaful products linked to Islamic economic development concepts and specifically targeted at providing meaningful benefits to the Takaful participant and/or to the wider community:
  2. Waqf allows a facility to be developed benefiting all parties (including non-Muslims).
  3. Zakat allows the less fortunate to fulfil their basic needs (food, clothing, education, medicine).
  4. Hibah allows beneficiaries to receive direct benefits to survive in the event of death.
  5. Allows charitable activities from waqf contribution.
  6. Humanitarian aid shows concern for the plight of others for various reasons.
  7. Pays sum of monies when Muslim perform Hajj and Umrah
More about Malaysian Takaful Association's (MTA) VBIT

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